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March 21.2026
3 Minutes Read

Boost Your Collision Repair Shop by Taking the ATMC Training Benchmarks Survey

ATMC Training Benchmarks Survey logo on a cloudy blue background

Unlock Your Potential: Participate in the ATMC Training Benchmarks Survey

Auto, truck, and collision service professionals have a unique opportunity to influence the future of training standards in their industries. By participating in the ASE Training Managers Council (ATMC) annual training benchmarks survey, these individuals can contribute crucial insights that will shape industry practices and enhance their own businesses. The survey is open now and will close on March 20, 2026. Completing the survey not only helps the industry but also enters participants into a draw for attractive prizes, including a $250 Snap-on Tools certificate and several Amazon gift cards.

The Importance of Benchmarking in the Automotive Industry

Benchmarking is an essential practice in any industry, but especially in the rapidly changing world of automotive service and repair. This survey provides a foundational tool for shops to measure their training practices against industry standards. The information gathered from this survey will enable shop owners and training managers to understand where they stand relative to their peers, helping identify gaps in knowledge and opportunities for improvement.

With ongoing advancements in technology and service methods, establishing robust training benchmarks ensures that professionals are equipped to handle these changes effectively. The results from this year's survey will be compiled and presented at the ATMC Conference from April 14-16 in Ann Arbor, Michigan.

Current Trends Affecting Collision Repair Shops

As the automotive landscape evolves, so too do the challenges facing collision repair shops. The transition to electric vehicles and evolving safety standards means that technicians need to be equipped with up-to-date knowledge and skills. The ATMC survey aims to help training properties align their curriculum with these advancements, ensuring that the workforce is ready to meet new demands.

Owners of collision repair shops can utilize the insights gained from this survey to guide their hiring and training processes. Those that stay ahead of the learning curve are more likely to thrive, as they will have the skilled workforce needed to adapt to industry changes.

What Can You Expect from Participating?

Completing the ATMC survey not only offers a chance to win valuable prizes, but it also places participants at the forefront of the conversation about training within the automotive sector. By sharing their experiences, shop owners collectively help to shape the metrics that guide training and workforce development. Ultimately, this can lead to improved performance metrics for their own shop.

Participation also gives you the opportunity to network with peers at the ATMC Conference and learn from industry leaders who will be discussing the latest trends and strategies for workforce development.

A Call to Action: Take the Survey Today

It's essential for collision repair professionals to seize this opportunity for growth and influence. By contributing your insights to the ATMC training benchmarks survey, you're not just investing in your professional development; you're also helping to elevate the standard of training across the entire industry. Don't miss out—click the link and take the survey today!

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Discover New Talent at Collision Repair Career Fairs in 2026

Update Building the Future of Collision Repair The Collision Repair Education Foundation (CREF) is set to host an extensive career fair circuit in Spring 2026, kicking off March 24 at Hawkeye Community College in Waterloo, Iowa. This initiative spans seven locations across six states, providing an important platform for high school and college students in collision repair training programs to connect with potential employers. For collision repair shop owners, this presents a unique opportunity to discover fresh talent and bolster their workforce. Why Career Fairs Matter CREF's career fairs serve not only as a recruiting tool but also as a vital pipeline for businesses like 3D Collision Centers in Pennsylvania, which employs a multi-location strategy. Dean Benner, the company’s operations director, emphasizes the benefits of these events, noting they allow employers to scout potential hires while students gain crucial exposure to real-world job opportunities. For shop owners, participating in these fairs could mean a more streamlined hiring process, allowing them to focus on future-proofing their businesses while nurturing the next generation of collision repair specialists. Engaging with the Next Generation As the collision repair industry faces a skill gap, connecting with students at these fairs is essential. Shop owners should actively participate in these events, not just to recruit but also to offer mentorship and insights into the industry's current trends and expectations. Engaging directly with students fosters a sense of community, and it positions shops as leaders looking to invest in the future of the industry. This interplay can help break down misconceptions about working in collision repair, shifting the narrative to highlight the rewarding and dynamic nature of careers in this field. Evaluating Your Workforce Needs Before attending the career fairs, shop owners should assess their current workforce needs. This means understanding your labor metrics, productivity rates, and anticipated growth. Utilizing key performance indicators (KPIs) will guide your recruitment strategy, ensuring you target the right talent. This preparation allows you to identify the skills that recent graduates may have and how they can fill gaps within your operation. Future Trends in Collaboration Going forward, shop owners should consider deeper collaboration with educational institutions. Such partnerships can shape curriculum development to better align with industry demands, ensuring that students receive training reflective of real-world applications. This proactive approach to education equips students with relevant skills and increases their employability, thus benefiting both the workforce and your business. While participating in these fairs, shop owners should take notes on feedback from attendees. What interests students? What challenges do they express? Collecting this data is crucial for evolving your hiring strategies in line with future workforce trends. Actionable Steps for Participation As a shop owner, here's how you can maximize your involvement in the upcoming career fairs: Prepare Your Presence: Ensure you have enough materials, such as brochures and business cards, and clarify the roles you’re looking to fill. Engage Internally: Involve your current employees in the fairs as they can provide first-hand insights to students, enhancing your outreach. Follow Up: Post-event, reach out to potential candidates. Building relationships is crucial to hiring the right fit for your operations. The Collision Repair Education Foundation’s career fairs present an invaluable opportunity for shops to engage with promising talent. By participating in these events, not only can you fill critical positions within your team, but also help shape the upcoming generation of collision repair professionals. The future of our industry relies on the connections we make today. Don’t miss your chance to play a foundational role in it!

Sherwin-Williams' Donation of 700 Shop Supply Kits: A Boost for Collision Repair Schools

Update Shaping Tomorrow's Collision Repair Talent At a recent National Sales Meeting, Sherwin-Williams Automotive Finishes mobilized its employees to assemble over 700 shop supply kits, aimed at supporting collision repair and refinish school programs. With more than 600 employees participating, the initiative designed these kits to be distributed through the Collision Repair Education Foundation (CREF), showcasing a remarkable commitment to the future of the collision repair industry. Building Community and Skills The effort to donate to educational programs is not only beneficial to students but also enhances employee engagement within Sherwin-Williams. According to T.J. Amabile, Vice President of Sales, the initiative fosters a spirit of teamwork and pride among employees who recognize their role in shaping the skills of tomorrow’s technicians. This connection to the industry elevates morale and injects a sense of purpose into their work. Lessons from Successful Initiatives Partnerships like Sherwin-Williams' with CREF exemplify successful industry contributions. In recent years, collaborative donations have seen companies deliver substantial supplies to educational institutions, such as the Tennessee College of Applied Technology (TCAT), benefiting from over $22,000 worth of equipment and tools. These partnerships strengthen the industry by creating a pipeline of skilled professionals prepared to meet future demands. Engagement as a Growth Strategy For collision repair shop owners, the participation of companies like Sherwin-Williams reminds us that investing in education is a smart business strategy. Involving your shop in local educational initiatives not only helps fulfill a community need but also presents an opportunity to recruit highly skilled technicians who are well-trained and ready for the workforce. This hands-on engagement can lead to long-term growth for repair shops, particularly as older technicians begin to retire. Future Predictions and Insights The continuous involvement of large corporations in developing the workforce within the collision repair sector offers another view into the industry's future. The trend suggests a growing emphasis on collaborative frameworks where businesses actively contribute to vocational training. Such a shift positions the collision repair industry favorably against potential labor shortages that may arise from an aging workforce. A Call to Action for Collision Repair Shops As collision repair shop owners, there’s an imperative to become actively involved in these educational movements. Consider reaching out to local schools or consulting programs like CREF to explore how your shop can contribute. By investing time and resources into developing the future workforce, you enhance the sustainability of both the industry and your business. Conclusion: Engaging for a Brighter Future While the Sherwin-Williams initiative highlights a significant achievement in employee engagement and industry support, it gives collision repair shops an example to follow. It's vital that shop owners not only recognize the importance of education in the industry but also actively participate in these efforts. As the next generation approaches, those who invest in training programs today will undoubtedly reap the rewards of a skilled workforce tomorrow.

Unlocking New Opportunities: NORTHEAST 2026 Mechanical Repair Classes for Collision Shops

Update Exciting New Mechanical Repair Classes for Collision Repair ShopsThe ever-evolving automotive industry continues to redefine what it means to operate a successful collision repair shop. This March, the NORTHEAST 2026 Automotive Services Show announced a significant enhancement to its educational offerings: the inclusion of mechanical repair classes. This marks a pivotal step for shop owners who recognize that the boundary between collision repair and mechanical work is rapidly diminishing.As vehicle technology advances with features such as advanced driver-assistance systems (ADAS) and tire pressure monitoring systems becoming commonplace, mechanics and collision specialists will need to collaborate more intensely than ever before. This integration presents a unique opportunity for collision repair shops to expand their service offerings, streamline workflow, and enhance overall competitiveness in the marketplace.The Importance of Mechanical ProficiencyOwning a collision repair shop today means embracing a toolkit that now requires mechanical knowledge. Joe Ocello from the Alliance of Automotive Service Providers of New Jersey emphasized this sentiment when he mentioned, "Things are changing so quickly." Understanding how various systems interact not only minimizes the potential for oversight but also allows shop owners to communicate effectively with both mechanical and collision techs.For instance, skills in module programming greatly enrich a technician's ability to handle modern vehicles, ultimately resulting in happier clients and returning customers. As these technologies become integral to routine repairs, mechanical proficiency becomes a competitive advantage.Future Insights on Training and Service IntegrationThis new educational development reinforces the need for targeted training programs in the collision repair industry. As vehicles become 'smarter,' the days of standalone collision shops might be numbered. Instead, we may witness a rise in hybrid shops that offer both collision and mechanical repair services, thereby diversifying revenue streams and appealing to a wider customer base.Looking ahead, shop owners should consider adopting a continuous training mindset. Stay informed on industry trends and potential complications from emerging technologies. Network regularly with other professionals to share insights and best practices for overcoming common challenges.Actionable Steps for Collision Repair Shop Owners1. **Invest in Training:** Engage your team in both collision and mechanical training sessions. Look to the NORTHEAST 2026 offerings as a starting point.2. **Update Equipment:** Ensure your shop has the right tools for diagnostics and repairs related to advanced vehicle systems.3. **Market Your Services:** Highlight your new offerings in marketing materials to attract customers looking for one-stop service solutions.4. **Evaluate Workflow:** Optimize your shop's workflow to facilitate smoother cooperation between collision repairs and mechanical work.5. **Stay Adaptive:** Keep up with advances in vehicle technologies and industry regulations to maintain operational relevance. The fusion of mechanical knowledge alongside traditional collision repair skills will prepare your shop for future challenges.ConclusionThe NORTHEAST 2026 event’s inclusion of mechanical repair classes signifies a pivotal moment for collision repair industry leaders to realign their strategies with evolving vehicle technology. By proactively integrating mechanical repair capabilities, shop owners can ensure they are not just surviving but thriving in a competitive marketplace. Now is the time to adapt and embrace these advances.

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